Moreton Island proved the perfect location for the launch of one of the world’s most famous off-road car brands: Jeep.

Red PR has worked with Westfield nationally since 2008. During that time we have successfully implemented integrated PR strategies encompassing editorial publicity, profiling, promotions, seasonal launches and events, for Westfield’s national campaigns, as well as designed separate campaigns for our own local centres.

Suncorp Insurance launched the ‘Must-Have Safer Queensland Roads’ campaign in 2011 as part of their commitment to protecting Queenslanders and their way of life. Red PR was appointed to develop and execute a large scale public launch event and devise a targeted editorial strategy and social media campaign. In developing and executing the ongoing communications campaign, Red PR was required to liaise with National brand strategists to develop a localised approach that communicated key messages in line with campaign goals and National brand objectives.

In 2011 Queensland boaties overcame Mother Nature’s hurdles and proved that they can get through anything. The Brisbane Boat Show was the perfect opportunity for passionate sea-farers to come together, with Boat Show Ambassador, Triple M’s Greg ‘Marto’ Martin, for fishing, family fun and fashion (yes, fashion!).

read: BRIEF Red PR’s brief was to successfully event manage the Census 2011 Launch, offering support to Census PR. Red PR was brought on board to ensure the event remained within the allocated budget, suited its purpose, ran seamlessly on the night and provided a memorable occasion for all guests. seen: OUTCOME The Census 2011 [...]

As part of their commitment to better quality ingredients for tastier pizzas, Domino’s launched a new and improved Hawaiian pizza in July 2011. To coincide with this launch, Domino’s asked Brisbane and Sydney based Red PR to assist them campaign to attract attention online, allowing Domino’s to really interact with their fans.