We have all made the big switch now from wall to timeline on facebook, but just what has the change actually meant for brand pages? Are you digging the new look or are you already keen to ditch the switch?

For anyone that knows me there are two things that are pretty obvious:
1. I own four cats and would readily adopt more, and
2. I am completely addicted to Twitter

If there is one thing that is glaringly obvious in our digitally driven world it’s that the media landscape has changed.

I gave myself a very big challenge about 16 days ago – stay off Facebook and Twitter for two whole weeks! This meant; changing my password, relying solely on my (old) phone for communication and absolutely no Facebook creeping allowed!

Every so often in our industry, a campaign comes along which raises the bar and takes us into completely new territory, inspiring grudging admiration, pangs of jealousy and widespread “I wish I’d thought of that” syndrome.

I love no one in the world as much as my mum and happily confess to being one of those people that proclaim their mum is their best friend. For 20 years she’s been the most constant force in my life, for which I will forever be indebted.